Mayor signs naming rights for Denny Sanford PREMIER Center - KSFY News - Sioux Falls, SD News, Weather, Sports

Mayor signs naming rights for Denny Sanford PREMIER Center

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Sioux Falls Mayor Mike Huether has finalized the naming rights for the Sioux Falls events center.

At a press conference Monday, Mayor Mike Huether officially sign the recently approved title sponsor naming rights agreement for the newly named Denny Sanford PREMIER Center and Sanford Place complex.

According to the City of Sioux Falls, the $20.75 million naming rights agreement is one of the richest in U.S. history for a comparable market.

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