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SOURCE Collective Bias
Social Shopper Media Company Takes Top Honors for Second Year in a Row; Skyrockets to Number 18 on the Annual List
BENTONVILLE, Ark., Jan. 23, 2014 /PRNewswire/ -- Collective Bias, a social shopper media company, today announced it ranked No. 18 on Forbes' latest list of "America's Most Promising Companies." The 2014 class of 100 privately held, high-growth companies features organizations across a wide number of industries. In addition to being named to the top 25, Collective Bias co-founder and CCO Amy Callahan was recognized as one of 13 female entrepreneurs who helped build companies on this year's list.
The Forbes ranking comes on the heels of a banner growth year for Collective Bias in 2013. The company doubled sales year-over-year and signed major global brands to its roster, including: Nestle, Kraft Foods and T-Mobile.
"When we started Collective Bias, we knew we had a unique vision for how social would transform brand marketing. Yet, I never imagined we'd achieve such success on a global scale," said Amy Callahan, CCO of Collective Bias. "Being recognized by Forbes for these breakthroughs is a testament to the creativity and hard work that our people do every day."
Collective Bias specializes in helping brands create authentic stories that resonate with consumers and motivate them to share their own experiences and make purchases. As a social shopper media company, Collective Bias drives sales for brands and retailers by working with a community of expert bloggers who create social content consumers trust and love.
"It is a great honor to be recognized by a respected institution like Forbes," said Bill Sussman, CEO of Collective Bias. "It helps us maintain our focus on delivering top-notch content for our clients while re-writing the book of the modern media company."
About Collective Bias
Collective Bias is the first social shopper media company that weaves together organic social content with engaging, real-life stories to generate millions of impressions, increased share of voice, SEO and retail sales for brands and retailers. Top brands such as Tyson, Nestle and Duane Reade rely on Collective Bias to sell their stories socially. Based in Bentonville, Arkansas, with satellite offices in New York City, Chicago, Minneapolis, San Francisco, Toronto and London, Collective Bias was named one of America's 25 Most Promising Companies by Forbes.
Social Fabric® is Collective Bias' proprietary community of nearly 3,000 shopping-focused influencers with an aggregate multichannel reach in excess of 80 million. For more information, please visit Collectivebias.com or find us on Facebook and Twitter.
Mailena (Vo) Urso
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