For the first time in nearly 20 years, those nutrition labels on your soft drink or bag of chips are getting a facelift.
Thursday, the White House and the Food and Drug Administration announced changes to the outdated labels.
Gone are those days of doing the math just to figure out how much we are eating or should be eating. If approved, the calorie number will be a lot bigger, and in bold print. The serving size will be clear and reflect the amount that we actually eat, without having to do the math. For the first time, consumers will know whether foods have added sugars.
Labels haven't changed in twenty years. First Lady Michelle Obama announced the plan as part of her 'Lets Move!' campaign. We could see the changes in the next couple of years.
HyVee shopper Laurie Borschel says it's about time.
"I've been trying to always look at labels and it takes too much time to figure them out and you don't always have that time," shopper Laurie Borschel said.
Dietitians are hopeful that knowing exactly what and how much we are eating will help us better control our health.
"People aren't going to have to guess at how many servings they're actually getting anymore. It'll be reflective of what they're eating and not what they should be," HyVee Dietitian Alyssa Gehle said.
"It's a little more realistic. It's natural progression of humanity. Your parents have this and you want a little more because it's the nature of Americans. It's a start," shopper Brian Reed said.
The government estimates the label changes will cost food companies roughly $2 billion. But, they'll have to comply with the new standards. The FDA has opened a 90 day comment period for the public and experts to weigh in on the proposal. Then, the agency will issue a final rule.
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