The 2014 Summit League Basketball Championships contributed an estimated $8.52 million in total business sales to the Sioux Falls economy, according to a new economic impact report from the Sioux Falls Convention and Visitors Bureau.
“The Summit League Basketball Championship gives us an opportunity to showcase our city,” Teri Schmidt, Executive Director of the Sioux Falls Convention and Visitors Bureau, said. “And the impact of the tournament can be seen throughout our hotels, restaurants, stores, gas stations, and beyond.”
The total calculation, generated through the Sports Module of the Destination Marketing Association International (DMAI) Economic Impact Calculator, represents $4.55 million dollars in direct business sales and $3.97 million in indirect business sales. The figures encompass local taxes, lodging, transportation, food, entertainment, shopping, organizer spending, and media coverage.
“The Summit League Basketball Championships is one of the premier sporting events in the City of Sioux Falls and in the State of South Dakota,” Wes Hall, Executive Director of the Sioux Falls Sports Authority, said. “The tournament has become part of what we are here in Sioux Falls and is something we all look forward to every March.”
The 2014 Summit League Championships drew 37,304 fans for the women’s and men’s sessions combined. The 2014 Championships ranked as the third highest attended conference tournament in League history. In 2015, the Denny Sanford Premier Center will serve as host, as the tournament moves from the Sioux Falls Arena.